Earlier today on Twitter, I shared a blog post by Nathan Bransford about publishers and imprints. His main point? “Publishers are squandering their brands on imprints few people outside of Manhattan and Brooklyn have heard of.”
I won’t recap his entire argument, and instead invite you to read his thoughts and then come back here for a poll.
Basically, I’m curious if the publisher of a book has any meaning to the general reader. Do you care which house publishes a writer you like? Do you have a favorite publisher, or one whose books you always find yourself gravitating to? Pick an option below, and feel free to share additional thoughts in the comments.